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Home > People & Life

Jajangmyeon Rises in Popularity in North Korea Amid Push for Flour Consumption

Yim Kwangsoo Correspondent / Updated : 2025-10-20 14:33:44
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PYONGYANG — Jajangmyeon, the popular noodle dish, is reportedly surging in popularity across North Korea, a trend believed to be linked to the government's recent initiative to encourage consumption of flour-based foods.

A recent report by the pro-Pyongyang newspaper Choson Sinbo, an organ of the General Association of Korean Residents in Japan, highlighted a specialized Jajangmyeon restaurant on Pyongyang's Changwang Food Street. This establishment, a venerable location once visited by leaders Kim Il-sung and Kim Jong-il in 1985, is experiencing a constant stream of customers, with Jajangmyeon cited as the most sought-after item on the menu.

The Jajangmyeon enjoyed in the North, however, is known to differ significantly from its southern counterpart. While South Korean Jajangmyeon features a thick, sweet sauce made from chunjang (sweet soybean paste), the Northern version characteristically uses a salty, savory sauce primarily based on doenjang (fermented soybean paste), giving it a more distinctively simple and nutty flavor.

Furthermore, the noodles themselves often vary. Instead of using only wheat flour, North Korean recipes frequently incorporate a blend of ingredients such as starch, potato, buckwheat, and various flours to achieve a chewier, more resilient texture.

This growing embrace of flour-based meals, including Jajangmyeon, appears to be a strategic move by the North Korean government. Amid persistent food shortages, largely stemming from a continuous rice deficiency, authorities are reportedly working to boost domestic wheat production and promote the consumption of powdered food (bunsik) as a partial solution to the nation's food crisis.

The expansion of wheat-based diets is also supported by closer cooperation with Russia. In a notable instance of bilateral aid, Russia supplied North Korea with significant shipments of flour sourced from its Kuzbass region, providing 1,280 tons in April 2023 and an additional 1,276 tons in May 2023. These shipments underscore the external support helping to facilitate the nation's shift toward increased flour consumption.

The rising popularity of Jajangmyeon thus serves as a visible culinary manifestation of Pyongyang's broader efforts to diversify its food sources and address ongoing domestic food security challenges.

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Yim Kwangsoo Correspondent
Yim Kwangsoo Correspondent

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