Anthropic, the U.S.-based artificial intelligence company behind the powerful 'Claude' AI models, officially opened its Seoul office on Tuesday, signaling a major strategic push into the South Korean market.
At a press conference held at the Conrad Seoul in Yeouido, Choi Ki-young, head of Anthropic Korea, emphasized the company’s commitment to the region. "South Korea is one of the few nations with comprehensive AI legislation and full-stack AI capabilities," Choi said. "We are committed to growing alongside Korean enterprises and research institutions in this rapidly evolving ecosystem."
The move comes as no surprise given Korea’s explosive adoption rate of AI technology. According to an economic index report released by Anthropic in March, Korea’s usage of Claude ranks 12th globally, with utilization rates more than 3.5 times higher than initial expectations based on population size.
"Korea is one of the fastest-growing markets in the world," said Chris Ciauri, President of Anthropic International. "We expect it to break into the top tier of rankings in the near future and look forward to seeing sustained, high-level growth."
Anthropic’s technology is already deeply integrated into the local developer ecosystem. Naver, Korea’s internet giant, has adopted 'Claude Code' across its entire engineering organization to boost productivity, while gaming powerhouse Nexon is utilizing the tool for code generation, review, and deployment.
Major conglomerates are also on board. LG CNS has deployed Claude to thousands of employees to streamline software development and technical solutions. Additionally, Hanwha Solutions provides Claude to its global workforce via AWS Bedrock.
Beyond commercial applications, Anthropic is set to deepen its ties with the local research community. The company announced a collaboration with the National AI Research Laboratory (NAIRL), providing free Claude accounts to up to 60 researchers to support studies on AI safety, model evaluation, and alignment.
Despite the optimism, the company addressed concerns regarding recent U.S. government export controls on its latest models, 'Mythos 5' and 'Fable 5,' which have temporarily restricted access for some Korean entities.
"We do not have specific details to share regarding project 'Glasswing' at this moment," Ciauri stated. "However, we view this as a very limited case and believe it will be resolved soon, so we do not expect these export control guidelines to have a long-term impact on our collaborations in Korea."
As Anthropic establishes its physical presence in Seoul, the industry is watching closely to see how the company balances global regulatory challenges with its aggressive strategy to empower Korea's fast-growing AI sector.
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