
Chungnam Province has launched a tourism attraction campaign in downtown Seoul, introducing its unique regional tourism resources and specialized contents.
From October 21 to 25, the province ran a 5-day Chungnam Tourism Promotional Booth (pop-up store) at the "Regional Tourism Antennashop" near Deoksugung Palace in Seoul, providing visitors with travel information and highlights of major tourist destinations across the province.
Under the theme of "Autumn Travel in the City," this joint event was hosted by the Seoul Metropolitan Government and the Seoul Tourism Organization. It featured participation from seven regions, including Chungnam, Gyeongsangbuk-do, Gangwon-do, Gyeonggi-do, Jeonbuk State, Jeju Special Self-Governing Province, and Andong City.
Each region showcased its tourism content in a picnic-themed space set up on the rooftop of the Antennashop.
Chungnam Province placed promotional materials containing information on major local tourist spots and travel tips at the venue, making it easy for visitors to access essential travel details.

In particular, the province promoted tourism contents linked to major upcoming events, including the "2025–2026 Visit Chungnam Year," the 2027 Nonsan World Strawberry Expo, the Boryeong Island Biennale, World Youth Day, and the Chungcheong World University Games, thereby highlighting the diverse appeal of Chungnam tourism.
Moving forward, the province plans to continuously introduce region-specific tourism contents using both online and offline media channels to boost interest among Seoul citizens and domestic and international tourists alike.
A provincial official stated, "Through this event, we were able to widely promote Chungnam's diverse and attractive tourism offerings. We will continue to actively publicize 'Visit Chungnam Year' and major events hosted in the province next year to encourage even more visitors to explore Chungnam."
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