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Home > Business

Lexus to Launch LX 700h Flagship SUV in Korea

Hwang Sujin Reporter / Updated : 2025-02-18 17:40:48
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SEOUL – Lexus has announced that it will begin pre-orders for its highly anticipated LX 700h flagship SUV on February 17th, with an official launch date set for March 17th.

The All-New LX 700h is designed with the concept of "Effortless and Refined on Any Road," embodying Lexus' commitment to providing a luxurious and comfortable driving experience. The LX has earned a strong reputation for its exceptional on-road and off-road capabilities, as well as its refined ride quality.

The LX 700h retains the core values of reliability, durability, and off-road performance that have made the LX a global favorite, while incorporating hybrid technology for enhanced efficiency and performance.

Exterior Design

The LX 700h showcases a "Dignified Sophistication" design theme, featuring a prominent frameless spindle grille and a horizontal body shape that exudes a powerful presence.

Interior Features

The driver-focused interior prioritizes intuitive control and ease of use, with key controls and digital displays strategically positioned for optimal convenience. Semi-aniline leather seats provide exceptional comfort for long journeys, while the front seats offer five massage functions.

Performance and Technology

The LX 700h is built on the Lexus GA-F platform, which enhances body rigidity and improves ride comfort and handling. The hybrid powertrain combines a 3.5L V6 twin-turbo gasoline engine with an electric motor, delivering impressive power and fuel efficiency. The full-time all-wheel-drive system ensures confident traction in various driving conditions.

Trim Levels

The LX 700h is available in three trim levels:

VIP (4-seater): Focuses on rear passenger comfort with独立 시트, ottoman functions, and a rear-seat entertainment system.
Over Trail (5-seater): Designed for off-road enthusiasts, featuring exclusive styling and specialized off-road features.
Luxury (7-seater): Offers a balance of luxury and practicality for families.

Pricing

VIP: 194,570,000 KRW
Over Trail: 165,870,000 KRW
Luxury: 167,970,000 KRW

Official Quotes

"The All-New LX 700h is an evolved hybrid model that combines the reliability, durability, and powerful off-road performance that Lexus has cultivated with the latest technology and refined design," said Kang Dae-hwan, Vice President of Lexus Korea. "We are confident that it will set a new standard for flagship SUVs, providing Korean customers with the luxurious and comfortable ride unique to Lexus, while delivering excellent driving performance in any road environment."

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Hwang Sujin Reporter
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