A massive baking festival will take place at Gwanghwamun Square in Seoul, bringing together a wide variety of breads and desserts from across the country in one location.

The "2026 K-Bakery Festival in Gwanghwamun," hosted by the Ministry of SMEs and Startups and organized by the Korea Confectionery Association, is scheduled to run for three days from November 18 to 20.

Designed as both an industrial and cultural celebration, the event will feature local small-business bakeries, major bakery enterprises, and both domestic and international food brands. Notable participants include Daejeon’s famous bakery Sungsimdang, Jeonju’s Pungnyeonje과 (known for its choco pies), and Seoul’s Yangblangeri, renowned for its mammoth bread.

The festival is particularly significant because it brings together local neighborhood bakeries with large-scale enterprises. It is expected to serve as an opportunity to introduce outstanding products from independent bakeries to consumers while highlighting the diversity and competitiveness of South Korea's baking industry.

The venue will be divided into several zones, including a Small Business Bakery Zone, a Live Baking Zone, a Corporate Zone, and a Government Agency Zone. To help visitors fully enjoy the culture of baking, the event will offer hands-on experience programs and content infused with K-culture. The Live Baking Zone will allow attendees to witness confectionery and baking techniques in action, while the Corporate Zone will showcase products and content from baking-related companies.

The Korea Confectionery Association stated that the festival aims to showcase the current status and growth potential of the Korean baking industry to domestic and international consumers, while fostering a platform for industry exchange where small business owners and corporations can grow together.

While the pre-registration program known as the "Fast Pass" has sold out early, general on-site admission remains available without a reservation. Further details can be found on the official website.

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