Brussels, Belgium – The European Union (EU) is reportedly considering an investigation into the Chinese e-commerce giant Shein for potential violations of the Digital Services Act (DSA). The European Commission, the EU's executive arm, has requested that Shein submit internal documents and detailed information regarding the risks of illicit products and the transparency of its product recommendation system by February 27th.

"Depending on the evaluation of Shein's response, the next steps (response) will be decided," the Commission said in a statement. This implies that an investigation into DSA violations could be launched.

The DSA is a law designed to prevent the spread of online misinformation and harmful or illegal products or content, and to protect European consumers from global tech giants. If an investigation concludes that the DSA has been violated, the company could face a fine of up to 6% of its global annual revenue.

Shein stated that it "shares the Commission's goal of ensuring that EU consumers can shop online with confidence" and that it "has received the request for information and is working to respond promptly."

Previously, the Commission launched a DSA investigation into another Chinese e-commerce company, Temu, in October of last year.

소스 및 관련 콘텐츠