Nature Republic (CEO Lee Seung-jeong) is receiving enthusiastic attention from consumers with the new launch of its ‘California Aloe Cooling Moisture Sun Stick’ on the 14th, a product boasting a powerful cooling effect and rich moisture.

This new product is a cooling sun stick developed by concentrating Nature Republic's aloe sun care technology. It is a follow-up product to the ‘California Aloe Airy Sun Stick,’ which has gained immense popularity, surpassing 2.18 million units in cumulative sales since its launch in 2018. It is expected to provide an even more upgraded user experience by adding a powerful cooling effect and abundant moisture to the advantages of the existing product.

The ‘California Aloe Cooling Moisture Sun Stick’ not only offers a strong SPF 50+/PA++++ UV protection effect but also features a remarkable cooling functionality that instantly lowers skin temperature. According to human application test results, it has been proven to reduce skin temperature by an average of 4.5 degrees Celsius with just one use, helping to cool and soothe skin tired from the hot sun. In particular, Nature Republic's unique ingredient, ‘Blue-Aloe™,’ is developed by combining aloe with glacial water and peptides, providing excellent skin soothing and moisturizing effects.

Furthermore, this product is designed with a curved shape for user convenience, allowing for thorough application on the curved areas of the face as well as broad areas like arms and legs without leaving any gaps. The generous 24g capacity is also an advantage, allowing for 부담 없이 use on the entire body as well as the face. In addition, it has completed the activity-proof (treadmill) human application test, proving that it is not easily washed away by sweat or activity, making it safe to use during sports or outdoor activities.

A representative from Nature Republic stated, “We are very pleased to launch the ‘California Aloe Cooling Moisture Sun Stick,’ which provides excellent cooling sensation by lowering skin temperature to -4.5 degrees Celsius, in addition to its strong UV protection effect.” They added, “It is available at our official online mall as well as Olive Young offline stores nationwide, so we ask for your great interest.”

With the launch of this new product, Nature Republic is expected to further strengthen its position in the sun care market by providing consumers with a more effective and convenient sun care solution for the upcoming summer season.