Condeixa-a-Nova, Portugal - Fourteen municipalities across Portugal are embarking on a new journey to showcase the nation's rich Roman past. The "Rota do Portugal Romano" (Roman Portugal Route), an initiative spearheaded by the Association of Roman Portugal Municipalities (AMPR), aims to create a compelling tourism experience for visitors.

AMPR is investing €657,000 in the project, with €400,000 co-financed by Turismo de Portugal. The route will encompass a diverse range of locations, including Ansião, Avis, Beja, Braga, Estremoz, Oliveira do Hospital, Penela, Santiago do Cacém, Seixal, Tomar, Vidigueira, Vila do Bispo, and Tábua, alongside Condeixa-a-Nova.

"This funding is crucial for the association's growth and the successful implementation of this significant project," stated Nuno Moita, Mayor of Condeixa-a-Nova and President of AMPR. "By highlighting our often-overlooked Roman heritage, we can unlock the tourism potential of these regions."

The "Rota do Portugal Romano" will focus on developing an integrated tourism product that leverages innovative technologies to enhance the visitor experience. This includes creating a network that connects archaeological sites, museums, and other points of interest across the participating municipalities.

While the primary focus is on Roman heritage, the project will also encompass broader historical periods, spanning from the Iron Age to Late Antiquity.

Vila do Bispo, the sole Algarve representative, will be a key destination on the route. The municipality recently acquired the Boca do Rio property, which is renowned for its exceptionally well-preserved Roman port.

The "Rota do Portugal Romano" promises to be a significant step in promoting Portugal's cultural heritage and driving tourism growth in these regions.

This rewritten article aims for a concise and informative style suitable for a news publication. It highlights key aspects like funding, participating municipalities, the focus on Roman heritage, and the use of technology to enhance the visitor experience.