Chula Vista, CA – Taco Bell is set to revolutionize the fast-food dining experience with the grand opening of its first-ever “Live Más” café in San Diego County. This innovative concept will offer customers a unique opportunity to enjoy specialty beverages alongside their favorite Taco Bell menu items.

In collaboration with Diversified Restaurant Group, one of Taco Bell’s largest franchisees, the Live Más café will feature a diverse range of beverages, including Chillers, Agua Frescas, and specialty coffees. The café is designed to create a cozy and inviting atmosphere, where customers can relax and savor their meals and drinks.

To celebrate the grand opening on December 9th at 3:30 PM, the first 100 customers will receive free swag and a complimentary drink. The café is located at 1548 E. H Street in Chula Vista and will be open daily from 7 AM to 3 AM.

Taco Bell’s move to open a beverage-focused café follows a similar trend in the fast-food industry. In 2023, McDonald’s launched CosMc’s, a concept aimed at attracting coffee and beverage enthusiasts. While CosMc’s has a limited rollout, Taco Bell’s Live Más café represents a significant step in the company’s efforts to expand its offerings and appeal to a wider audience.