Zagreb, Croatia – Since Croatia's adoption of the Euro on January 1, 2023, consumers have witnessed a significant rise in the prices of everyday goods, with fish being particularly affected. However, the cherished tradition of Friday fish consumption remains strong, with markets still bustling with customers.

Despite the increased costs, long queues form outside fish markets in Zagreb every Friday, a testament to the enduring religious practice of abstaining from meat on this day. Sardines (srdela), a staple Friday dish, have seen a notable price increase, now costing around €4 per kilogram, up from approximately 15 Kuna (€2) before the Euro transition. Yet, their popularity persists, often leading to early sell-outs.

Another favorite, Adriatic squid (lignje), has also experienced a substantial price hike, now fetching around €25 per kilogram, compared to the previous 120 Kuna (€15).

The price increases have undoubtedly impacted consumer budgets, but the deep-rooted cultural and religious significance of Friday fish meals continues to drive demand. Fish market vendors are adapting to the new economic landscape, while Croatian households maintain their culinary traditions.

Current Fish Prices at Zagreb Markets:

European seabass (brancin): €10–12 per kilogram
Gilt-head bream (orada): €12–€15 per kilogram
Squid (lignje): €25 per kilogram
Sardines (srdela): €4 per kilogram
Salmon (losos): €22 per kilogram
Trout (pastrva): €8 per kilogram
Tuna (tuna): €25–€29 per kilogram
Scampi (škampi): €40 per kilogram
Octopus (hobotnica): €23 per kilogram
Dog fish shark (morski pas): €13 per kilogram
Red scorpionfish (škarpun): €12 per kilogram
Monkfish (grdobina): €16 per kilogram