Seoul, South Korea – Domino's Pizza, a leading pizza delivery company in South Korea, has unveiled a new pizza box design to commemorate its 35th anniversary. The redesigned box features a special 35th-anniversary emblem and an image of the company's brand ambassador, soccer star Son Heung-min.

The new emblem symbolizes the company's pioneering spirit, incorporating a drone to represent its role as the first pizza company in South Korea to introduce drone delivery services. Domino's expressed its commitment to staying at the forefront of the pizza delivery industry and expanding its services.

To celebrate this milestone, Domino's is hosting a customer appreciation event. Customers who purchase a pizza can scan a QR code on the new pizza box for a chance to win special prizes. These prizes include a Son Heung-min signed jersey, a Son Heung-min signed soccer ball, and gift certificates for the K-Ssamjang Chaeyeot Steak pizza. Additionally, customers will receive various discount coupons for premium pizzas.

"We are thrilled to celebrate our 35th anniversary with the launch of our new pizza box and emblem," said a Domino's spokesperson. "This design reflects our achievements and future aspirations. We will continue to provide customers with the best pizza and service, and we have exciting new menu items and marketing campaigns planned for the year."