New Horizons: Why Hyderabad Women’s Busan Trip Highlights a Strategic Market for Halal K-Food

LEE YEON SIL Reporter

| 2026-11-09 08:47:36


BUSAN — A group of four women from Hyderabad, a sprawling metropolis of 10 million people in India’s southern state of Telangana, recently traveled to Busan, drawing fresh attention to potential cross-cultural and culinary exchanges.

Known globally as the "City of Pearls," Hyderabad is a thriving economic powerhouse renowned for its robust IT, pharmaceutical, medical, film, and jewelry sectors. It serves as a regional hub for tech giants such as Microsoft and Google.

Industry observers note that Hyderabad would be an ideal landing pad for Halal-certified Korean cuisine (K-food). Dining concepts like Cherry Garden possess immense potential to establish a firm foothold in the city, provided they secure the necessary capital and operational structure. For global expansion strategies targeting high-potential markets, Hyderabad stands out as a prime candidate.

The city’s cosmopolitan spirit is deeply rooted in its history. During the era of the Indian Empire, the Nizam of Hyderabad reigned as one of the wealthiest and most influential monarchs in the world, making the Telangana region a symbol of supreme prosperity—a legacy that remains visible today.

Long before the modern era, Hyderabad cultivated a global outlook. Unlike more conservative regions in Indian society, the kingdom placed a high value on women’s education and youth empowerment. This progressive foundation has propelled Hyderabad into one of India’s most vital and dynamic industrial centers. Reflecting this heritage, the four visiting women are accomplished intellectuals belonging to the city's affluent class, embodying the modern sophistication of their hometown.

[ⓒ Global Economic Times. 무단전재-재배포 금지]

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