Auckland, New Zealand – The Korean business community in New Zealand is setting the stage for enhanced growth and solidarity with the inaugural "Support Council for Our Companies." Hosted by the Consulate of the Republic of Korea in Auckland, this pivotal event is scheduled for June 14, from 10:30 AM to 1:00 PM, at the B:HIVE in Takapuna. The initiative aims to equip Korean entrepreneurs and prospective founders with vital information and robust networking opportunities, directly addressing the practical needs of operating in the New Zealand market.

 
Bridging Knowledge Gaps and Fostering Collaboration

The council comes at a critical juncture for Korean enterprises navigating the unique New Zealand economic landscape. While New Zealand offers a stable political environment, a transparent legal system, and an ease of doing business – factors that have attracted diverse Korean investments across hospitality, IT, construction, trade, food & beverage, education, and professional services – common challenges persist. These include understanding local regulations, market nuances, access to finance, and navigating employment laws. The free trade agreement (NZ-Korea FTA), in effect since 2015, has significantly boosted bilateral trade, with New Zealand exporting meat, dairy, and agricultural products to Korea, and Korea supplying vehicles, machinery, and electronics to New Zealand. However, deeper integration and support are essential for sustainable growth.

The upcoming event will feature a lineup of seasoned experts providing crucial insights. Cho Eun-beom, Director of KOTRA Auckland, a government agency dedicated to promoting trade and investment, will deliver a presentation on New Zealand's foreign trade trends. KOTRA's role is particularly vital in guiding Korean companies through market entry and establishment. Paul Kim, Corporate Finance Partner at BNZ Bank, one of New Zealand's leading financial institutions, will delve into current financial and investment trends, offering perspectives on local capital markets and funding avenues crucial for business expansion.

Lee Hak-jun, Legal Advisor to the Embassy of the Republic of Korea in New Zealand, will shed light on recent changes in New Zealand's economic and investment policies, helping businesses understand the evolving regulatory landscape. Furthermore, Jeong Ye-hyuk, Head of the Korea Intellectual Property Protection Agency (KOIPA) Ho Chi Minh Center, will provide essential guidance on intellectual property systems and common infringement cases in New Zealand and Oceania. KOIPA's expertise is critical for safeguarding Korean innovations and brands in international markets.

 
A Platform for Practical Guidance and Future Growth

The emphasis on speakers with extensive practical experience underscores the council's commitment to delivering actionable, field-oriented information. Beyond formal presentations, the event will include a luncheon designed to facilitate informal yet vital networking among participants. This direct interaction is expected to foster valuable connections, enable the exchange of firsthand experiences, and facilitate collective problem-solving within the Korean business community.

This inaugural council is a collaborative effort, co-organized by the Consulate General of the Republic of Korea in Auckland, the OKTA (Overseas Korean Traders Association) Auckland Chapter, the Korean Chamber of Commerce in New Zealand, and the Korean Construction Association in New Zealand. These organizations collectively represent and advocate for the interests of Korean businesses across various sectors, promoting industry-specific cooperation and fostering a strong sense of community.

The initiative marks a significant step towards a more structured and proactive approach by the Korean government and diaspora organizations to support their businesses in New Zealand. By providing a platform for knowledge transfer, risk mitigation, and leveraging emerging opportunities, the council is poised to foster a more resilient and dynamic Korean business presence. This strategic collaboration is expected to strengthen not only the individual growth of Korean enterprises but also the broader bilateral economic ties between South Korea and New Zealand, moving beyond traditional trade to embrace deeper investment and entrepreneurial partnerships.