E-Mart is holding special promotions for Valentine's Day and the Lunar New Year holiday, offering discounts on chocolates and traditional holiday foods.

For Valentine's Day, E-Mart is offering discounts of up to 30% on over 220 types of chocolates, including premium brands from Europe and exclusive E-Mart products. Customers can also receive additional discounts by using coupons available on the E-Mart app and purchasing chocolates in bulk.

E-Mart is also offering a variety of Valentine's Day gifts under 10,000 won, including the "Lotte Catch Teenieping Jelly Box" and "Chocolate Box," as well as popular chocolate brands like Lindt and Godiva.

In preparation for the Lunar New Year, E-Mart is offering discounts of up to 40% on a variety of traditional foods, including grains, dried vegetables, and nuts. Customers can also receive discounts on organic rice and other products by using Shinsegae Points.

E-Mart has prepared 20% more Valentine's Day products this year compared to last year, anticipating an increase in demand for gifts as the holiday becomes increasingly popular for expressing appreciation to loved ones.

"Valentine's Day is gradually changing from an event for couples to a culture of expressing gratitude to those around you," said Song Jae-hee, E-Mart Chocolate and Candy Buyer. "We have prepared a variety of chocolates at reasonable prices that are good for gifting to acquaintances, so we hope you will purchase them at E-Mart at discounted prices."